Marketing and Sales
When it comes to identifying your employees' sales and marketing training needs any organisation needs to ensure that it's training budget is spent effectively. In addition to looking at every person's role within the sales team, it is as important to take into account an organisation's overall approach to marketing in general: for example, do you intend to maximise short-term sales and profits or does your business aim to develop longer-term customer relationships. Or perhaps both? We at Xyz have a collaborative approach to sales and marketing training and, as much as formal training becomes a transferable and lifelong skill, so too does creating engaging courses that are tailored to an organisation's particular application.
Why Choose Us?
Sales and marketing training from the XYZ Training Group is a broad spectrum and the courses required need a consultative and identification process with the client before deployment takes place.
We provide this consultation for free and can appoint to your business a specialist in the sector to help. The first step on the path is the identification of weaknesses in the performance of the differing teams and team members, or in the business overall. This will narrow the requirement and highlight the training required. We also provide a wide range of formal courses which follow the schedule as set out by the accrediting body. Contact us to learn more.
Why Marketing and Sales Training Is Important
Employees need training to help them with their specific role, tailored to your corporate needs and specific marketing activities - and these may not be immediately apparent asides the archaic direction of contact customer, sell to customer:. For example, having a person in your organisation who you can help develop their copywriting skills to help you with your advertising and PR, or training someone to learn how to exploit the opportunities that are presented on the internet viral marketing and social media sites can be as important as fitting every peg into every square hole. Training can also help develop broader skills such as using IT to sell. And on the higher level, it may mean that line managers can improve on their motivational skills through sales management training.
Extensive course information is available for download or on request from our customer service team. Every Marketing and Sales training course comes with our unique lowest price guarantee and every booking is protected by our industry leading Customer Service Charter. Please search for your next training course using the links provided below or drop us a line and let one of our training managers discuss the various training options we have available for your chosen course type.